I. Overseas Market News
According to data from People's Daily Online Overseas Edition in 2025, the combined overseas revenue of the Top 100 Overseas Expansion Brands reached 11 trillion yuan, accounting for 24.08% of their total revenue. The application of AI marketing by leading overseas expansion brands has emerged as a new trend.
Ecovacs, a robotic vacuum cleaner brand, achieved over 300 million impressions in the U.S. through AI analytics. U.S. outdoor brand Stio collaborated with Impact.com to drive a 25% sales growth while cutting total expenditure by 7.5%. SHEIN, on the other hand, leveraged AI technology to complete the full-link digital upgrade of its marketing, boosting purchase conversion rate by 40%.
Overseas expansion brands have entered the era of AI marketing. AI not only greatly improves marketing efficiency and reduces communication losses, but also provides a new benchmark for the industry. (36Kr Global)
II. Global Trade Regulations
1.South Africa is considering imposing tariffs of up to 50% on automobiles imported from China and India, aiming to protect its domestic automotive industry from the impact of surging imports. (Zhejiang Council for the Promotion of International Trade)
2.The U.S. threatened to impose 100% tariffs on Canada if Canada "reaches an agreement" with relevant countries. The Ministry of Foreign Affairs responded that the agreement does not target any third party and serves the common interests of the two peoples. (Beijing Daily)
3.The India-EU Free Trade Agreement has been signed. The agreement will significantly enhance the competitiveness of EU goods in the Indian market. For instance, the tariff rate on automobiles will be gradually reduced from the current maximum of 110% to a minimum of 10%. (Yicai Global)
III. Foreign Trade News
1.The U.S. passed two AI-related bills. On the issue of export controls on AI chips, it has taken the initiative to intervene in AI chip exports to China, attempting to build a congressional-led "technology firewall". (Jiangsu Council for the Promotion of International Trade)
2.The U.S. Department of Commerce officially launched anti-dumping and countervailing duty investigations into truck trailers and their sub-assemblies imported from Canada, China and Mexico, following a complaint filed by the American Trailer Manufacturers Association. (Zhejiang Council for the Promotion of International Trade)
3.Turkey issued an announcement initiating the fourth sunset review of anti-dumping measures on 27 categories of filament yarn originating from the Chinese mainland, Thailand, Chinese Taiwan and other countries and regions. The Turkish tariff code of the involved products is 54.07. (China Trade Remedy Information Network)
time：2026-02-02
authorFast Trade Cloud
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